05
Nov

TOURISM INFORMATION IN INDIAN WEBSITES: A CONTENT ANALYSIS OF THE DISCURSIVE PRODUCTION OF DESTINATION TYPES

Dr. Isha Kaur Rakhra  (Faculty Member, Department of Business Administration, Awadesh Pratap Singh University, Rewa)  isha.rakhra@gmail.com  Dr. Brijesh Awasthi (Adjunct Professor, Poornima University, Jaipur, Rajasthan, India.) awasthibrijesh@gmail.com     ABSTRACT The purpose of the hand study is to make known the tourism information in Indian websites to deepen the potential tourists in Indian territory. Tourism
10
Apr

Policy Entrepreneurship in India

Vivek Mishra & Dr T k Jain   Abstract: The policies concerning the creation & management of social entrepreneurships are yet to be crafted in majority of the countries including India. This paper focuses on policies & recent policy developments within India. Attempt has been made to highlight necessities & developments a entrepreneurship policy requires
10
Apr

A Comparative study of Management of Resources in Heritage Hotels in Jaipur district

Praveen Sharma   Abstract Heritage hotels are old palaces and havelis that are converted into hotels. These hotels offer supreme luxury and provide individual attention and personalized services. Many royal families, especially in Rajasthan, have converted their palaces into a chain of hotels. Guests enjoy great ambience, huge rooms, royal food, and antique furniture along
10
Apr

A Study of Challenges faced by Female Employees in their Career Progression in the Hospitality Industry of Jaipur city

Manish Srivastava   Abstract ::The hospitality sector today has better understanding about importance of investing in female employees. Sectors believe the importance of women possessing soft skills are superior managers and, therefore, are recruiting more women at all levels to bring in the desired change. They believe that women possesses higher emotional quotient than men
10
Apr

A review of customer satisfaction in rural and urban areas with special reference to banking technology

Sakshi Arora & Swati Mishra   Abstract: Bank industry is the back bone for their customers. It considered as unmixed services in terms of financial. E-banking entered into rural and urban areas with providing special services to their customers. This technology made the customer life very easy and effective. But the rural areas clients are
10
Apr

Implications of Neuromarketing Research in Designing the Marketing Strategies

Dr. Neha Hamilton   This paper presents a recent area of research which is derived from neuroscience and has vast applications in marketing, called neuromarketing. Neuromarketing is amalgamation of Neurology & Marketing which has revolutionise the marketing research because it makes use of brain imaging techniques ( fMRI, EEG,SST,GSR etc.) as a key to unlock